Lost Coast Naturals
Lost Coast Naturals Barrier Balm and Hydration Gel resting on a wet rock against a foggy background

Minimalist & functional skincare systems,
inspired by a remote trail on the California coast.

First batch ships August 2026
SYSTEM 01 — HYDRATION SANDWICH

Designed to support the skin barrier.
Water. Humectant. Occlusive.

3
Seal and support with an occlusive.

Barrier Balm goes on last. Occlusives help slow water loss, while emollients support softer, more resilient skin.

2
Bind and retain with a humectant.

Hydration Gel goes on second. Humectants attract and bind water to the skin's outer layers, supporting moisture retention.

1
Start with water.

Apply to damp skin. Water is the foundation the system builds on.

Result A healthier-functioning skin barrier that feels calmer, softer, and more resilient.
HYDRATION LAYERS FIG. 01
02 / THE PRODUCTS

Hydration Gel
STEP 01 № 01 · 4 OZ BOTTLE

Hydration Gel

Lightweight water-based gel. Goes on damp skin, any time of day. Six ingredients: four that do something, plus a two-part preservative system.

Ingredients
Aloe Barbadensis Leaf Juice
Aloe vera
Soothes, calms, hydrates.
Glycerin
Karanja-derived
Pulls water into your skin.
Xanthan Gum
Fermented sugar
Gives the gel its texture.
Citric Acid
Citrus-derived
pH balancer.
Sodium Benzoate
Preservative
Protects against bacteria.
Potassium Sorbate
Preservative
Protects against mold and yeast.

Barrier Balm

Concentrated occlusive balm. Three ingredients. Seals in the gel, supports the barrier, melts on contact with skin.

Ingredients
Limnanthes Alba Seed Oil
Meadowfoam flower
Fills the microscopic gaps between skin cells to slow moisture loss.
Squalane
Olive-derived
Mirrors your skin's own oils. Absorbs fast to soften dry skin, with no weight and no grease.
Cera Alba
Beeswax
Forms a breathable seal so the gel below stays put.

No preservatives needed. No water, no mold.

Barrier Balm
STEP 02 № 02 · 2 OZ TIN
What’s left out

If it doesn't have a job, it's not in the bottle.

  • ×Fragrance
  • ×Dyes
  • ×Fillers
  • ×Parabens
  • ×Sulfates
  • ×Texture additives
03 / PHILOSOPHY

The human body runs on systems
working toward balance.
The products we use should support
those systems, not overwhelm them.

— Nothing extra

Every formula starts at zero, and every ingredient serves a specific purpose.

— Quality-first

Ingredients chosen for what they do, sourced from vetted suppliers, then tested.

— Built to last

Aluminum tubes and tins built to be refilled, reused, and eventually recycled.

Gitchell Creek camp on the Lost Coast Trail
Gitchell Creek camp 40.093930° N, 124.101983° W
04 / WHERE THIS CAME FROM

I came back from a backpacking trip with better skin than I had at home.

Four days on the Lost Coast Trail. No products, just water and salt air. By the time I got back to the car, the breakouts I'd been chasing for a year were finally fading. I realized I wasn't missing the perfect product. I was missing simplicity.

Lost Coast Naturals is what came out of working backwards from that. Strip the routine to what functions. Trust the skin to do the rest.

Get the first batch →
05 / FREQUENTLY ASKED QUESTIONS

When is the first release?

August 2026. The first batch is limited to 50 sets. Waitlist members get 48-hour early access before public release.

Why use this instead of a traditional moisturizer?

A moisturizer tries to do everything in one jar, which usually means a long ingredient list to make it all coexist. This splits the work into two steps instead: the gel pulls water into your skin, the balm seals it in. Each product does one job well, with nothing extra to hold it together.

What if it doesn't work for me?

Email me. If your skin doesn't get along with it within 30 days, I'll refund you in full. Keep the products, no return shipping, no form to fill out.

Why only two products to start?

Lost Coast Naturals is a passion project being built on late nights and weekends, funded with my personal savings. Pair that with an obsession over details, and it's been a ton of (fun) work to get these two products to a place I'm proud of.

Can I use these with my existing products?

If your skin is generally healthy and you just want a high-quality moisturizer system, these can fit into your existing routine.

If you're dealing with irritation, sensitivity, or chronic skin issues, try simplifying first. Use these alongside a gentle cleanser and keep the routine minimal for a few weeks before adding anything else.

What's the recommended routine?

Use morning and night on clean, slightly damp skin.

Apply Hydration Gel first and let it absorb for 30 to 60 seconds. Then apply a thin layer of Barrier Balm on top to help seal that hydration in.

Where is this made?

Made in small batches, in my mini lab in California. No contract manufacturer, no white-label. I post the behind the scenes on social: @lostcoastnaturals on IG, TikTok, and YouTube.

How long does a set last?

A while — 4 oz of gel, 2 oz of balm, both concentrated, so a little goes a long way. The set is sized to run out together at about a 2:1 ratio. Real numbers coming once the first batch is in people's hands.

06 / EARLY ACCESS

First batch.
Small batch.

Waitlist gets early access to the limited drop. Occasional emails on ingredient deep-dives, formulation notes, and the parts of skincare nobody bothers to explain.